‘Who gets the tip?’ campaign
Posted on Thursday, March 11, 2010 at 3:03pm
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I just wanted to flag up a new campaign which was launched recently called ‘Who gets the tip?, which you might find of interest. The campaign’s aim being that businesses such as restaurants/pubs/cafes or other places where you tip, are more transparent with their staff and customers on how those tips are divided up.
If there’s no tipping policy displayed the campaign want consumers to start asking ‘Who gets the tip?’
This campaign can be followed on their Facebook group and by following them on Twitter. They also have plenty of materials that might be of interest, including research on tipping attitudes, a history of tipping timeline, quotes from celebrity chefs etc..
Interestingly, the research highlights some interesting comparisons between the nations:
the Welsh are most likely to leave a tip (91% compared to the overall figure of 79%), and are much swayed by service given;
the English are least likely to leave a tip in all types of establishments, apart from takeaways and deliveries, but are the most likely to ask the question ‘Who Gets the Tip?’ (22%);
the Scots are the most likely to tip all the time (45% compared to the overall figure of 30%), but are the least likely to have seen any information displayed about tipping policies (78%);
and the Northern Irish are the most likely to tip in cafes and restaurants (96% compared to the overall figure of 91%), but are the least likely to ask the question ‘Who Gets the Tip?’ (12%).
